|
|
|
| Home > Resources > Newsletter Publishing > Templates & Formatting | |
|
|
Templates - Giving your ezine a consistent look from week to week begins with a good newsletter template. With a consistent format
your subscribers can easily move to their favorite sections of your newsletter.
Formatting - Fomatting your newsletter ensures that subscribers will see your content the way you wrote it. First, using a text editor such as NoteTab or Ultra Edit, write your text in a fixed font such as Times or Courier. Then set each line width at no more than 65 characters by hitting a hard return at the end of each line, or by using the line formatting function of your text editor. Finally, convert your text to a proportional font such as Arial. In this way almost all email readers will see your newsletter the way you wrote it. Formatting can be somewhat time consuming, but is vitally important if you want a professional look to your newsletter. You may want to consider
automating the whole process with a web-based service. Companies such as Topica and Constant Contact
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||